Public Metal and Precision Custom Welding
THE ASK
We need help standing out in a crowded market and clarifying two connected businesses. The goal was to clearly separate our metal supply and welding services while keeping a visible link between them. We wanted refreshed logos and brand identities rooted in our steel heritage and built to support stronger marketing and long-term growth.
RESPONSIBILITES
- Establish Brand Strategy & Architecture
- Modernize Logo & Visual System
- Brand Story & Messaging
- Positioning & Value Proposition
- Update Website & Content
- New Stationery & Sales Collateral
- New Signage, Vehicles & Apparel
- Redesign Building Exterior